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Sonic Foundry, Inc

222 West Washington Avenue
Madison, WI 53703
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Sonic Foundry Unveils Mediasite 4.3
Posted on Tuesday, January 29, 2008
Tuesday, January 29, 2008

Sonic Foundry Unveils Mediasite 4.3

Latest release supports Microsoft Silverlight with cross-browser, cross-platform playback
MADISON, WI — Sonic Foundry, Inc. (NASDAQ: SOFO), a leader in automated rich media communications technology, today announced the company’s collaboration with Microsoft Corp. to add support for Microsoft Silverlight to Mediasite 4.3. With this latest release of the company’s award-winning and patented webcasting and content management platform, Sonic Foundry has taken the first step to utilize the next generation of cross platform multimedia technology to simplify and enhance the playing of rich media applications in a multiplatform world.

Silverlight is a cross-browser, cross-platform plug-in that supports rich media experiences on the web. Its seamless and quick installation provides a consistent Mediasite experience for both Windows and Macintosh users on a variety of browsers including Microsoft Internet Explorer, Firefox and Safari.

“Sonic Foundry is a leader in rich media communication, and adding support for Silverlight will enable the company to maintain and further enhance this position,” said Brian Goldfarb, group product manager in the developer division at Microsoft. “Silverlight will bring a more powerful viewing experience to hundreds of thousands of higher education, corporate, healthcare and government users.”

“Mediasite’s latest release solidifies our commitment to continually enrich the user experience. Silverlight, with its cross platform ubiquity, supports fast, cost-effective delivery of high-quality rich media to all major browsers,” said Rimas Buinevicius, chairman and CEO of Sonic Foundry. “In addition, it takes advantage of streaming technology, helps ensure content security and supports the ability to track viewer playback activity—something not supported by every media player format.”

The 4.3 release marks the first announcement under Sonic Foundry’s next-gen education initiative. With its higher education Mediasite community now topping 500 colleges and universities, the company is focusing resources and efforts to fuel this convergence of technology and education.

Mediasite 4.3 is available now. For a brief on-demand webcast introducing the new features, visit

Product and service names mentioned herein are the trademarks of their respective owners.


About Sonic Foundry®, Inc.

Founded in 1991, Sonic Foundry (NASDAQ: SOFO, is the recognized market leader for rich media communications and knowledge management, providing enterprise solutions and services that link an information-driven world. Based in Madison, Wisconsin, the company has received numerous awards including the 2007 Frost & Sullivan Global Market Leadership Award, Ziff Davis Media’s Baseline Magazine’s sixth fastest-growing software company with sales under $150 million and Deloitte’s Technology Fast 500. Named a Bersin & Associates 2007 Learning Leader, Sonic Foundry’s webcasting and knowledge management solutions are trusted by education institutions, Fortune 500 companies and government agencies for a variety of critical communication needs. Sonic Foundry is changing the way organizations communicate via the web and how people around the globe receive vital information needed for education, business, professional advancement and safety. Product and service names mentioned herein are the trademarks of Sonic Foundry, Inc. or their respective owners.

Certain statements contained in this news release regarding matters that are not historical facts may be forward-looking statements. Because such forward-looking statements include risks and uncertainties, actual results may differ materially from those expressed in or implied by such forward-looking statements. Factors that could cause actual results to differ materially include, but are not limited to, uncertainties pertaining to continued market acceptance for Sonic Foundry's products, its ability to succeed in capturing significant revenues from media services and/or systems, the effect of new competitors in its market, integration of acquired business and other risk factors identified from time to time in its filings with the Securities and Exchange Commission.

Press Contact:

Tammy Kramer
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